A Nordic study on the potential of ecolabels for the sharing economy

Ecolabel potentials of Sharing Economy Services in the Nordics

Type
Author
Mathias Vang Vestergaard, Jesper Minor and Dilek Turan, Minor Change Group
Publication Date
February, 2020
Country
Other (Denmark, Finland, Iceland, Norway, Sweden, the Faroe Islands, Greenland and Åland)
Language for original content
Key Area

The Nordic working group on Circular Economy and Nordic Swan Ecolabel have investigated the potential for developing ecolabels for the growing sharing economy. Their findings are set out in a Study into the Potential Framework for Ecolabelling of Sharing Based Services in a Circular Economy Perspective.

The study examines sharing economy sectors and gives some recommendations:

  • a screening model has been developed which indicates which market/business models ecolabels should focus on in future;
  • ecolabels should adopt a medium broad definition of the sharing economy, divided into its three main groups: gig, peer-to-peer and access economy;
  • ecolabels should focus on the transport sector and the entertainment business.