Stay green, shine on the market: How the EU Ecolabel brings environmental excellence to your tourist accommodation
The EU Ecolabel is good for sellers and buyers. It helps businesses boost their environmental performance, drive innovation and stay competitive. On the other side of the coin, it helps consumers cut through straight-up greenwashing and exaggerated claims and really know what it is they're buying.
It is a strong driver of the circular economy: it supports products and services that have a lower environmental impact and are energy efficient, durable and repairable.
In the field of tourist accommodation services, the Ecolabel guarantees environmental excellence, enhances visibility to consumers and guarantees compliance with new and forthcoming EU legislation on sustainability labels.
During this webinar, representatives from the European Commission will present the opportunities offered by the EU Ecolabel for tourist accommodation services in light of the coming EU Sustainable Tourism Strategy. Leading European and global actors, including the Association of Hotels, Restaurants & Cafés in Europe (HOTREC) and Booking.com, will also give their insights.
Two hotels that have successfully invested in the EU Ecolabel will highlight their experiences and the benefits it has brought to their business.
This webinar will take place in English at from 10:00 to 12:15 CET on 16 March. Register here.