The EU Ecolabel as a tool boosting circular economy & competitiveness
How can companies strengthen their market position and accelerate the circular transition?
A dynamic EU Circular Talk exploring how the EU Ecolabel acts as a ready-to-use tool helping businesses deliver circularity, meet rising legislative expectations, and gain a competitive edge across EU markets.
Through concrete business cases, policy insights and an interactive round table, this 90-minute session demonstrated how the EU Ecolabel supports companies - including SMEs - in sustainable product design, legal compliance, increased brand trust and access to public procurement opportunities.
See the recording here:
An event organised by the European Commission - EU Ecolabel, in conjunction with the European Circular Economy Stakeholder Platform.
Main takeaways:
- What circularity means in practice for companies who invest in the EU Ecolabel
- Concrete steps your organisation can take towards a more circular approach
- Proven EU Ecolabel business value: cost savings, risk reduction, new markets access etc.
- How the EU Ecolabel aligns with current legislation
Moderator: Arthur Ten Wolde (Executive director and circular economy expert at Ecopreneur.eu)
- Malgorzata Golebiewska (Team Leader EU Ecolabel, European Commission)
- Business cases
- Melanie Kenway (RESH Director - Global Environmental Processes at Essity (SE))
- National insight, Ineke Vlot (Competent Body NL representative)
- Interactive round table
- Q&A
- Closing
View the presentations (PDF)
