Summary of the pledge
The Coca-Cola Company and its leading bottling partners outline a voluntary Europe-wide pledge to use 50% recycled plastic (rPET) content in their beverage bottles by 2030.
The pledge, made jointly by the Company’s leading bottling partners Coca-Cola European Partners and Coca-Cola Hellenic Bottling Company, represents more than 180,000 mt of recycled plastics to be used annually in beverage containers across Europe by 2030, and advances the average of 18% rPET used today. The companies aim to use an average of 45% rPET use across their beverage portfolio by 2025, equating to more than 160000mt of recycled PET.
Furthermore, the companies anticipate that effective waste management programs will help achieve the target of using an average of 50% recycled plastic content in multiple European Union countries already by 2025.
The pledge, which is subject to conditions, is across the bottling partners’ packaging portfolio and across geographies. The bottlers are free to apply the committed amount of rPET at any time, in any PET bottle, and in any market, as long as by 2025 they reach the pledged volume annually. We do not provide volumes per packaging or per market. The committed tonnage of rPET by 2025 is ceteris paribus versus 2017. Market developments, packaging portfolio developments and sales volume developments have not been taken into account and kept at the level of our last full year, 2017. Predicting these developments seven years ahead is unreliable.