Businesses across industries increasingly recognise circularity as a strategic lever for resilience, competitiveness and growth. Sourcing rare earths and other critical minerals is also becoming a geopolitical challenge, making the case for circular supply chains.

The conversation has shifted from why circularity matters to how it can be implemented at scale. However, circular strategies are complex to operationalise, so companies require clear priorities, smart design and strong partnerships to overcome scaling challenges.

This white paper outlines methods for prioritisation, approaches to design circular supply chains and key enablers that are essential for scale. It offers leaders actionable strategies to unlock economic value and accelerate circular transformation.