EU institutions and agencies are increasingly raising awareness about the circular economy agenda. They are encouraging marketplace stakeholders to engage in sustainable production and consumption by reducing, reusing, restoring, refurbishing and recycling resources throughout their value chain.
This research evaluates the latest European environmental policies including the new circular economy plans for a cleaner and more competitive Europe. It then goes on to present a systematic literature review focused on the circular economy in the EU context. The findings suggest that there are a number of opportunities and challenges for the successful planning, organisation, implementation and measurement of circular economy practices.