The European community PACCT for Sustainability (Product as a service to Accelerate Cooperation and Circular Transformation) will host a webinar on 19 March (from 10:30 to 12:00 CET) to explore product-as-a-service governance and operations.

Participants will be able to interact with Michelin, Xarvio and Aston Business School, which will share their experience of operating product-as-a-service schemes.

Speakers:

• Yohann BEREZIAT, leader of the Healthy Fields Business Model at Xarvio-BASF
• Iain McKECHNIE, Director of Strategic Partnerships. Advanced Services Group, Aston Business School
• Arnault MERCIER, Segment Director Services & Solutions Business Line (SES), Michelin

Programme:

• How to create value for customers
• How to share this value with partners
• How to manage this value and stakeholders, taking into account the environmental impact of the new business model

Participants will be able to:

• hear from companies operating product-as-a-service schemes
• learn about the challenges, difficulties and successes
• interact with the people who actually operate these models and with the senior researchers constantly improving our understanding of the challenges involved

This webinar is an opportunity to tap PACCT for Sustainability members' experience in order to accelerate the uptake of the product-as-a-service model.

Registration and request for information