Bedzzzy is a great example of a 'product as a service'. Based in the Netherlands, it targets old mattresses which are a major source of waste, producing its own recyclable mattresses – the world’s very first 100% circular mattresses.

reCIRCLE is the market-leading industrial solution for reusable packaging for takeaway catering. The "lunchbox as a service" concept saves millions of disposable containers every day.

Concular disrupts the construction industry by developing a circular process for material flow. The system is based on an AI-driven platform that matches buyers’ demand for construction material with suppliers’ circular materials.

AIMPLAS, the Plastics Technology Centre, is coordinating a project called C-SERVEES to develop more circular products like washing machines, laser printers and toner cartridges, TV sets and telecom equipment.

MagicPallet is the first collaborative platform dedicated to the exchange of pallets in Europe. This platform allows anyone to trade, buy and sell their Europe pallets in the right place at the right time. Pallets are flat platform structures used to support goods in a stable manner during transport. They create efficiencies when it comes to handling and storing goods. 

By introducing a deposit scheme on bio-sourced reusable bento boxes, Eat and Back makes take-away food truly "zero waste".

To prevent consumers from buying items they use only a few times a year, Usitoo enables customers to rent these instead. The cooperative has a catalogue of hundreds of items that its customers can rent with credit, thus making the possession span of these items much longer.

CupClub is a tailored end-to-end returnable packaging service for drinks, helping to eliminate single-use plastic packaging for a more sustainable future. It replaces the need to purchase single-use packaging by providing smart, re-usable packaging as a service to retailers, brands and businesses - all while contributing 50% fewer CO₂ emissions as compared to disposable cup usage.

Lena is the first fashion library of the Netherlands, where you can borrow clothing with a subscription, or buy through the try-before-you-buy principle. An endless wardrobe with the benefits of a fast changing wardrobe, placed in a sustainable context.

C-SERVEES is a European project that aims to boost a resource-efficient circular economy in the electrical and electronic (E&E) sector through the development, testing, validation and transfer of new circular economic business models based on systemic eco-innovative services.

Commown is a French cooperative that offers 'Hardware as as Service (HaaS)' for Fairphones and personal computers.

ShareWear, a part of the Swedish Democreativity initiative, was launched to inspire a sustainable way to be fashionable. A ready-to-share collection with Swedish fashion items allowed consumers to borrow unique clothing - but only if they shared it forward.

Raubersachen (robbers' loot in German) applies the concept of product-as-a-service to baby clothes, providing parents with a ecological woollen alternatives by refurbishing disposed baby and toddler clothes and renting these out, thus reducing the amount of cheap, low-quality products being bought and keeping baby clothes in circulation far longer.

FLOOW2 is the sharing marketplace solution for every business, organization and network.

FLOOW2 works locally and internationally, to identify needs and opportunities of asset sharing for businesses. Sharing assets may be a new concept, but it is an integral part of the development towards a more circular economy in which collaboration is key!

In one of its terminals, Schiphol Airport runs the project "Light as a service" whereby it pays for the light produced, while its two partners Philips and Cofely remain the owners of the lamps and fittings.

Thanks to this innovative partnership, maintenance costs are reduced and recyclability and reusability of the lighting and framing guaranteed.