European consumers lack the means to improve the durability of their products. In addition to harming the environment by emitting CO₂, extracting non-renewable resources unnecessarily and creating waste, premature obsolescence in all its forms affects citizens’ purchasing power, their right to repair and their freedom to make their products last longer.

This white paper aims to give all stakeholders suggestions and ideas to move towards a world in which repair and responsible consumption are the norm. This will necessarily imply new constraints on manufacturers, that can no longer make products without taking durability and repair into account. It will also require new tools to inform citizens so that they are empowered in their consumption choices.

So far, the debate on material use and recycling has primarily been held in terms of tonnes, cubic metres, and environmental impact. This is all highly relevant, but a focus on volumes and flows also leaves important questions unanswered.

The report takes a step towards painting a more complete picture, taking an economic value perspective on material flows, and it assesses Europe’s use of steel, plastics and aluminium in terms of Euros instead of tonnes. Its objective is to answer the following questions:

1. When 100 Euros worth of raw materials enter the European economy, how much economic value is retained after one cycle of use?
2. What are the main reasons for loss of material value?
3. How could more value be retained?
4. What business opportunities arise as a result?

The study sheds light on the background of the prevention of plastic waste from packaging and disposable products by explaining the need for action, the environmental impacts and risks to human health.

Experiences of the members of the PREVENT Waste Alliance and their partners in the prevention of plastic waste by multi-actor partnerships are presented by means of 17 best practice examples.

Finally, the study gives recommendations for the reduction of plastic waste and the further work of the PREVENT Waste Alliance. These include success factors for waste prevention, necessary next steps and conclusions regarding the necessary political framework conditions.

The academic paper "Analysing European Union circular economy policies: words versus actions" comprehensively reviews and analyses the EU’s circular economy (CE) policies. Results show a dichotomy between words and actions, with a discourse that is rather holistic, while policies focus on “end of pipe solutions”.

To address these limitations, the paper proposes a set of 32 science-based policy recommendations which can help strengthen circular economy policies both within and outside the EU. This research thus brings key insights for practitioners and academics seeking to better understand the EU’s CE policies and how to improve circular economy implementation at both national and international level.

See here for more results, insights and recommendations.