WRAP is a global environmental action NGO transforming our broken product and food systems to create circular living for the benefit of climate, nature and people. It aims to embed circular living in every boardroom and every home.

For over twenty years, WRAP has delivered programmes to benefit the environment, from reducing CO₂ emissions and waste to restoring nature and enhancing people’s lives. It began in the UK in 2000 but is now global in scale.

Its goal is to drive the transition to a circular economy by keeping products and materials in use for longer, supporting innovation, adopting new business models and increasing the amount of material that is reused or recycled, as well as minimising waste and reducing the reliance on virgin materials.