e-label.eu: digital labels which provide all the information needed for proper disposal
Organisation or Company
Type of organisation or company
Country
Germany
City
Halle (Saale)
Language for original content
Key Area
Sector
Scope
Ongoing
Yes
Type of funding
Description
IMERO is a tech company which focuses on labelling.
Their e-label.eu platform transforms traditional product labelling into a sustainable digital alternative, significantly reducing resource use, waste and environmental impact. Through comprehensive digital product information, it enhances transparency, supports informed consumer decisions and promotes efficient recycling practices.
See also their Label Compliance Check tool!
Main activity field
Identified challenge (s)
Main results
- Reduction in resource consumption and waste by replacing physical labels and associated packaging materials.
- Increased transparency and accessibility of product information (e.g. nutritional information, allergen information directly on the wine label), facilitating responsible consumer choices.
- Improved recycling efficiency through clear communication of product composition and disposal methods.
- Encouragement of recycling practices, aligning closely with EU circular economy goals.