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Spirit of Progress 2030: Diageo's action plan to help create a more inclusive and sustainable world

Diageo
Commitment Targets
To be achieved by: 
November 2030

Reduce water use in Diageo's operations with a 40% improvement in water use efficiency in water stressed areas and 30% improvement across the company.

To be achieved by: 
November 2030

Replenish more water than Diageo uses for their operations for all their sites in water-stressed areas by 2026.

To be achieved by: 
November 2030

Invest in 150 projects to improve access to clean water, sanitation, and hygiene (WASH) in communities near Diageo sites and local sourcing areas in all of Diageo's water-stressed markets.

Start Date: 
October 2021

Engage in collective action in all of their Priority Water Basins to improve water accessibility, availability and quality and contribute to a net positive water impact.

To be achieved by: 
November 2030

Achieve zero waste in Diageo's direct operations and zero waste to landfill in Diageo's supply chain.

To be achieved by: 
November 2030

Ensure 100% of Diageo's packaging is widely recyclable (or reusable/compostable).

To be achieved by: 
November 2030

Continue to reduce packaging and increase recycled content in Diageo's packaging (delivering a 10% reduction in packaging weight + increasing the % recycled content of the packaging to 60%).

To be achieved by: 
November 2030

Ensure 100% of Diageo's plastics are designed to be widely recyclable (or reusable/compostable) by 2025 and achieve 40% recycled content in Diageo's plastic bottles by 2025, and 100% by 2030.

To be achieved by: 
November 2030

Provide all of Diageo's local sourcing communities with agricultural skills and resources, building economic and environmental resilience (supporting 150,000 smallholder farmers).

To be achieved by: 
November 2030

Develop regenerative agriculture pilot programmes in 5 key sourcing landscapes.

To be achieved by: 
November 2030

Become Net Zero carbon in Diageo's direct operations.

To be achieved by: 
November 2030

Reduce Diageo's value chain carbon emissions by 50%.

To be achieved by: 
November 2030

Use 100% renewable electricity across all of Diageo's direct operations.

How to capture the value of the circular economy with Gate C

Gate C logo

The French management consulting firm Gate C helps clients map the benefits and capture the value of the circular economy.

Society 2030: Diageo's action plan to help create a more inclusive and sustainable world

Diageo

Type of organisation or company:

Country: 
United Kingdom

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Scope:

Society 2030: Spirit of Progress is Diageo's 10-year action plan to help create a more inclusive and sustainable world. This global leader in beverage alcohol has set itself 25 goals aligned to the UN's SDGs.

ZenRobotics

ZenRobotics

Type of organisation or company:

Country: 
Finland

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ZenRobotics has harnessed the power of artificial intelligence to improve the quality of waste sorting. ZenRobotics' AI-powered robot technology is used at its material recovery facilities (MRFs) to capture valuable high-purity materials from waste streams in construction and demolition, commerce and industry, and municipal solid waste.

Ccrave: a circular lifestyle platform offering more than just the shopping experience

Ccrave logo

Ccrave is a content and ecommerce platform all in one, with a focus on waste-based and zero-waste products in the home, fashion and lifestyle categories.

Officina Naturae: a plastic-free choice for a plastic-free sea

Officina naturae

Type of organisation or company:

Country: 
Italy

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Scope:

All products (detergents and cosmetics) at Officina naturae are conceived to be safe and effective for humans and the environment in the name of sustainability, eco-design and circularity.

Renycle: from scrap to new nylon

Renycle

Renycle® is a product obtained from recycled nylon 6, a highly valued material because of its excellent resistance, dyeability, softness and versatility.

RETEX Panels: construction materials made from recycled waste

Retex image

Type of organisation or company:

Country: 
Estonia

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RETEX products are the first ones in the market that utilise textile, plastic and rubber waste from the construction industry on a large scale. The panels are made of shredded textile waste that has been pressed and bonded together using a proprietary manufacturing process and are designed to replace various types of wood-based construction panels.

Book in Loop, BabyLoop and UniLoop: how to bring circularity to our children's everyday lives

Element5 Digital from unsplash

Type of organisation or company:

Country: 
Portugal

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The Loop Company has discovered the opportunities offered by the circular economy and launched three initiatives - Book in Loop, BabyLoop and UniLoop - that bring circularity to everyday life.

Green Serendipity: Renewable plastics for packaging and products

Green Serendipity logo

Type of organisation or company:

Country: 
Netherlands

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Key Area:

Green Serendipity is an international consultancy firm with a focus on renewable plastics for packaging and products. It advises businesses on how to develop circular concepts and strategies for packaging and products. 

Van Werven: Plastics recycling

Van Werven image

Type of organisation or company:

Country: 
Netherlands

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Van Werven Plastics Recyling specialises in creating high-quality raw materials from post-consumer hard plastics, collected from construction waste, industrial waste and municipal recycling centres. Van Werven has a separate machine for each type of plastic, as every material has its own properties.

Interseroh provides reusable plastic boxes for fruit and vegetables sold at Aldi Süd stores

Jonathan Mast from unsplash

Type of organisation or company:

Country: 
Germany

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Interseroh provides recycling solutions for plastic packaging. For instance, it has developed a pooling system of reusable plastic boxes for fruit and vegetables sold at Aldi Süd, a German supermarket network.

Gr3n: chemical recycling of PET bottles and food containers is now possible at a reasonable cost

Tanvi Sharma from Unsplash

Type of organisation or company:

Country: 
Switzerland

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The Gr3n projects aims to contribute to the fight against plastic proliferation in the world by introducing an innovative process for profitable plastic recycling. This process uses microwave technology on a chemical reaction, and results in a ground-breaking, economically efficient chemical recycling process for PET.

Forall: reducing electronic waste by refurbishing technological items

Forall Phones

Type of organisation or company:

Country: 
Portugal

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Scope:

Forall Phones is a chain of stores, launched in Portugal, which focuses on refurbishing and reselling technological items.

Delt Papir: making toilet paper without cutting down trees

Delt Papir

Type of organisation or company:

Country: 
Croatia

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Delt Papir is a Croatian manufacturer and supplier of paper products which produces items such as tissue and hygiene products for the consumer and professional care sectors. It contributes to the circular economy through its closed-loop recycling procedures, making toilet paper out of cellulose which would otherwise have cluttered up landfills.

Entogreen: using biomimicry to turn organic waste into fish food

Black soldier fly image

Type of organisation or company:

Country: 
Portugal

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EntoGreen aims to develop sustainable feed and organic fertilisers by using bio-based technologies to recycle nutrients from agricultural and food waste and reintroducing them into the food chain, thus closing the nutrient cycle.

By producing beer from surplus bread, Toast Ale saves on land, water and energy

Toast Ale

Type of organisation or company:

Country: 
United Kingdom

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Toast Ale was founded in 2015 to reduce demand for natural resources by replacing virgin barley with surplus fresh bread.

Red Orka: a baby romper revolution

Red Orka logo

Type of organisation or company:

Country: 
Netherlands

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Scope:

Red Orka is a circular babywear brand that aims to do better for people and the planet. Red Orka's product is delivered to people's homes on the basis of a subscription for a fixed amount each month. The baby rompers are made from 100% organic cotton and produced in the most sustainable way possible.

LENA: the fashion library

LENA image

Type of organisation or company:

Country: 
Netherlands

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LENA is the first online and offline fashion library in the Netherlands. It has a system for borrowing clothes and provides an extended wardrobe for every occasion. Their aim is to speed up the fashion industry's transition towards a circular system.

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