ZERO BRINE proposes a circular economy approach to reduce the negative impacts of brine from process industries and create economic value from the reuse of its constituents, such as sodium chloride, magnesium, calcium, sulphates, sodium bicarbonate, heat and fresh water.
Fair hairdressers (Coiffeurs Justes) give hair left on the floor in their salons for reuse in sectors such as agriculture, construction and environmental protection.
Finnish company Pa-Ri Materia gives used office furniture a second life by refurbishing and selling it. The company purchases some of the furniture it recycles, while certain companies pay for their furniture to be recycled or reused.