The Woody Group, a company which manufactures pyjamas, wants to use raw materials more efficiently and responsibly in the future. It also wants to take more responsibility for its products once they are put on the market.
Convert works to support UN Sustainable Development Goal 12: ensuring sustainable consumption and production patterns. It explores how natural sustainable resources can be used to make new products and seeks to reduce the amount of waste on earth through recycling and upcycling. Every fibre matters when waste fibres are used as non-woven material.
Together with the students for furniture design of VOMO the CiLAB collective started a journey creating new circular concepts based on textile and furniture waste. The concepts do not only facilitate awareness but also link with the local community and the city of Mechelen.
In France, the designer Lucile Viaud found her way to contribute to organic recycling. More precisely, to recycling of seafood waste. Her work is focused on transforming oyster shells into glass.
Fortunale is entirely eco-friendly, and it is inspired by modern principles of circular economy: a Fortunale sweater is designed, from its origin, to be recycled at the end of its natural use until 80%, because it is made of pure wool, and this precious characteristic allows us to regenerate its fibers into new prime materials.
