Up2Circ (Boosting the uptake of circular business model, product and process innovation) is an international project funded by the Horizon Europe programme which aims to accelerate and scale up the transition of European SMEs towards a circular economy.
Resources without identity become waste, and this issue must be tackled in order to foster the circular economy. This webinar will discuss methods for assigning appropriate information to goods, tracking them and then processing and transfering this data efficiently, using state-of-the-art technologies such as AI, visual tracking systems, the Internet of Things and common communication languages.